Paid Advertisements

In this episode of E-Quips with NuMedia, Scott and Rosie explore the fundamentals of paid advertising, including the main ad types, key platforms, and pricing models. They discuss how businesses can strategically select the right channels, craft effective ad...

Social Media Strategy vs. Email Strategy

In this episode of eQuips with NuMedia, Scott and Rosie compare social media and email marketing to see which drives stronger engagement and ROI. They discuss how social media excels at discovery while email offers greater personalization, ownership, and conversion...

Email Campaigns

In this episode of eQuips with NuMedia, Scott and Rosie explore how to create effective email campaigns that connect and convert. They discuss building ethical mailing lists, writing engaging subject lines and copy, and using automation and segmentation to personalize...
Podcast Marketing for Indie Creators

Podcast Marketing for Indie Creators

Podcasting has become more popular than ever, but that means the space is packed with shows competing for attention. For indie creators working with small teams or solo, it can feel tough to get noticed. The good news? With the right marketing approach, you can find...

SEO & Web Accessibility

In this episode of eQuips with NuMedia, the hosts explore how accessibility and SEO work hand in hand to create stronger, more inclusive websites. Scott and Rosie break down why optimizing for accessibility—through features like descriptive alt text, clear link...