by Rosalita Mitchell | Nov 17, 2025 | Blog
In today’s fast-paced digital world, it’s easy to think that print materials like brochures, flyers, and business cards no longer have impact. However, interactive print material is changing the game. By blending traditional print with modern technology—such as QR... by Rosalita Mitchell | Nov 13, 2025 | Blog
In this episode of E-Quips with NuMedia, Scott and Rosie explore the fundamentals of paid advertising, including the main ad types, key platforms, and pricing models. They discuss how businesses can strategically select the right channels, craft effective ad... by Rosalita Mitchell | Nov 6, 2025 | eQuip Podcast
In this episode of eQuips with NuMedia, Scott and Rosie compare social media and email marketing to see which drives stronger engagement and ROI. They discuss how social media excels at discovery while email offers greater personalization, ownership, and conversion... by Rosalita Mitchell | Oct 21, 2025 | eQuip Podcast
In this episode of eQuips with NuMedia, Scott and Rosie explore how to create effective email campaigns that connect and convert. They discuss building ethical mailing lists, writing engaging subject lines and copy, and using automation and segmentation to personalize...
by Rosalita Mitchell | Oct 20, 2025 | Blog
Podcasting has become more popular than ever, but that means the space is packed with shows competing for attention. For indie creators working with small teams or solo, it can feel tough to get noticed. The good news? With the right marketing approach, you can find... by Rosalita Mitchell | Oct 6, 2025 | eQuip Podcast
In this episode of eQuips with NuMedia, the hosts explore how accessibility and SEO work hand in hand to create stronger, more inclusive websites. Scott and Rosie break down why optimizing for accessibility—through features like descriptive alt text, clear link... by NuMedia | Sep 23, 2025 | eQuip Podcast
In this episode of eQuips with NuMedia, the hosts unpack the basics of ADA web accessibility—what it is, why it matters, and common misconceptions businesses have about compliance. Listeners learn three quick ways to make their sites more inclusive—adding alt text,...
by NuMedia | Aug 20, 2025 | Blog
In today’s digital landscape, Google’s search engine is no longer about matching keywords or broad geographic areas. Thanks to advances in artificial intelligence, search engines have evolved into a hyper-local algorithm that tailors results with near-precise...
by Rosalita Mitchell | Jul 28, 2025 | Blog
Summer is here, and it’s the perfect time to launch vibrant, engaging pay-per-click (PPC) campaigns that capture the energy of the season. Whether you’re promoting seasonal sales, events, or services, a well-executed PPC strategy can help you reach the right audience...
by Rosalita Mitchell | Jun 17, 2025 | Blog
In today’s digital world, your business’s online presence is more important than ever. Platforms like Google Ads and Google My Business (GMB) are essential for reaching new customers and growing your brand. However, as these tools become more popular, scammers are...
