It probably feels like you were planning your 2021 marketing strategy only a few weeks ago, but now 2022 is on the horizon, and it’s time to brainstorm. Let’s take a look at some of the hot marketing trends. Know the Marketing Trends The pandemic has...
When marketing your business, testimonials are a great way to advertise your business and make it more relatable. Plus, testimonials can increase your business’s conversion rates. Beyond that, and most importantly, they build trust by acting as a third-party...
What’s the best way to draw the attention of your audience without bombarding them with annoying ads? Many businesses are turning toward content marketing strategies creating brand awareness and making organic appearances in front of their potential consumers. Instead...
White papers are persuasive, authoritative, in-depth, and educational reports on a topic that identifies a problem in your industry and offers a solution. White papers are created to teach the public about your industry and your brand, and to show how your company is...
Google Alerts is a free service from Google. Its purpose is to continuously inform you when Google indexes a webpage on the internet that contains a keyword you have previously defined in your Alert configuration. It can sometimes take Google one to three days to...
