When you’re planning and developing your website, your main goals are to attract your target demographic and serve your current customers. You’ll need to include information about your business, what you provide, and what sets you apart from your competitors. A...
When building a marketing plan, businesses typically think about online ads, social media marketing, direct marketing, and so on. Unfortunately, these marketing strategies may only reach prospects who are looking for similar products or services. Hundreds of people...
There is no better marketing than customer testimonials. Why? Because we listen to and trust what others tell us about services and products. There’s a reason that Yelp became the most reliable source of the best restaurants and salons. No advertisement, flyer, social...
What’s the best way to draw the attention of your audience without bombarding them with annoying ads? Many businesses are turning toward content marketing strategies creating brand awareness and making organic appearances in front of their potential consumers. Instead...
The pandemic of COVID-19 is affecting businesses everywhere. Although we are facing a health crisis, business, like the show, must go on—and so must business meetings. During this time, many businesses are meeting virtually. Just because you are holding virtual...
